Gain marketing insights, consumer behaviour trends and creative inspiration from team BTI

AUG

Which Content Management System Is Best For Your Business?

Posted by Amit Chail on August 21, 2013
Which Content Management System Is Best For Your Business?

As website content management systems become more available through open source platforms, choosing a CMS for your website can be a challenging task.

At BTI, we are often asked by our clients “How do I know which open Content Management System best suits our marketing needs and business requirements?” WordPress, Joomla, and Drupal have all become catchwords that are not only used in web development shops, but also in boardrooms by marketing executives and managers who have little technical experience in web development.

The simple truth is that there isn’t a ‘one size fits all’ solution. A CMS platform should be tailored to suit needs specific to a client’s business and marketing objectives.

For example, if your objective is to publish frequent blogs or implement a ‘brochure’ website for your business, WordPress is probably the best suited option. However for more complex and highly customized and scalable websites, Drupal’s diverse platform may be a better option. For something in between, Joomla’s flexible platform may be the way to go.

For websites that require maximum control over functionality, content and layout, a custom developed CMS platform, such as BTI’s proprietary system, can essentially handle almost any content management requirement while maintaining a custom front end design based on a client’s specific needs.

To help shed some light on this hot topic, take a look at the comparison chart below for more insights into the nuances and best uses of the most popular open source content management systems.

For more insights contact BTI to learn more about which content management solution is best for your business!

*Chart sourced from Rackspace

Comments

Thanks for your input. Your comment was sent successfully.

Leave a comment