A logo is one of the most important investments a company or a brand can make. A logo can be considered the face of a company. Beyond its basic function of separating your brand from the competition, a logo acts as your brand’s foundation.
Whether we're on board with it or not, technology is becoming autonomous or remotely controlled. In this month's Insight Bytes, we will explore what Canadians think of remote-controlled delivery drones.
As one of the biggest movie franchises in history, the Marvel Cinematic Universe (MCU) is a marketing MONSTER. Over 22 films released in just over 10 years, the MCU has no intention of slowing down, and with each passing film release, we see more brands partner up to get in on the action.
Hola amigos! Last week the Connectors in our Streetsville studio packed up our bags and flew south for a few days of sun-drenched team bonding and a couple of drinks by the beach. Read on for some highlights!
In the year 2019, all things digital prioritize “mobile first”, but not for long. Digital trends are shifting from a heavy importance on mobile experiences, over to artificial intelligence (AI). This massive shift in trending technology will have major impacts on the future of web design. Let’s talk.
As we blast into the future, design tends to constantly evolve with the times, and our ability to generate loyalty is directly related to whether we can keep up. This stays true for print, digital, and environmental design.
Apart from the tolerable weather, family BBQs, and a whole lot of sunlight, every year our Canadian summers bring us one more thing to look forward to. Awards Season! Our team won big at the 2019 Hermes Awards, having bagged 3 Platinum and 2 Gold awards.
You may have seen some posts on your feed ending with a string of pound signs and generic phrases, and wondered what in the world it all means. These are hashtags
Volunteers are the foundation to any healthy community. Their selflessness and meaningful contributions to their communities should never go unnoticed, even more so during Volunteer Appreciation Month.
Every marketing conference, marketing blog, article, white paper, or analytics report centres around one common subject, Millennials. Are we over it yet? Ambitious, connected and constantly changing the world, what don’t we know about this somewhat overly-stereotyped generation?
Billions of people, half the Earth’s population, are constantly connected and engaging with one another through various social media channels and as a result, producing massive waves of unstructured data a.k.a, a goldmine for global brands. How do you get in on the action?
Keeping with BTI's 2019 theme of healthy eating, we asked Canadians about their eating habits. How will three different generations of Canadians: Gen X, Millenials and Xennials respond? Take a peek at the 2nd of 3 parts, What's Healthy Eating to You? - Insight Bytes, Generation X edition.
We've all sat through those tedious “active listening” workshops at work (nod your head knowingly and sit forward in your chair as you read this), but yet, we still have many conversations where we feel unheard. More so, many of us often still leave some conversations feeling they were a waste of time.
Massive paradigm shifts are occurring in how customers interact with businesses. Chatbots seem to be the next big thing in the customer engagement sphere.
In its commitment to end extreme poverty, Global Citizen is involved in a number of initiatives, involving girls and women, health, education, famine, sanitation, and much more.
Keeping with BTI's 2019 theme of healthy eating, we asked Canadians about their eating habits. How will three different generations of Canadians; Gen X, Millenials and Xennials, respond?