Digital menu boards have quickly become the norm in any quick service restaurant. Take a stroll to your local food court and it will not be hard to find the bright LED screens that line the walls above the counter - but do they really matter?
One of the most important parts of a restaurant branding is its menu, a restaurants menu is a reflection of the restaurant itself, and will help attract new customers to try out the restaurant. What makes a great menu design?
Today, as millennials approach their peak employment years, they have also become the largest generation in the workforce…
Every month we field a national survey. Check the monthly insight bytes from BTI Brand Innovations now!
From miniature chips, remotes, mobiles, computers, and cars, to home appliances like refrigerators, the Internet of Things (IoT) network is made up of smart devices and has quickly become the latest trend in consumer technology.
Smart appliances and technologies are changing how we live our lives. A fridge isn’t simply a fridge anymore, it’s also an electronic bulletin board that lets you order groceries without leaving your home.
We have an eclectic mix of in-house foodies here at BTI, ranging from chilli chicken connoisseurs, brunch lovers and fusion food explorers. Read on for the inside scoop on our favourite local restaurants.
How BTI helped to turn a quick serve shawarma shop into a national franchise.
Beyond the world-class dining experience your guests have come to expect, what can restaurant owners do to win at online marketing? Here are 5 steps for consideration when taking your brand online:
The digital revolution is taking the marketing industry by storm and in response, some companies have abandoned traditional tactics like the printed flyer all together. But is this the right choice? Who reads flyers these days anyway? The answer might surprise you.
A digital asset management system isn’t as simple as putting all of a company’s files on a shared drive and calling it a day. It’s more of a marketing tool that enables employees and business…
Join us in welcoming Sheryl Johnson to the BTI team as our Chief Insights Officer. Learn more about her and what exactly a CIO is in this fun Q&A!
Since its introduction in 2014, Canada’s Anti-Spam Legislation (CASL) has had marketers jumping through hoops...
BTI Brand Innovations takes home awards for app development, branding and creative ideas at this year's Summit International Awards
You may consider yourself savvy with social media, but what if we told you there's a social media platform out there that outranks Instagram, Twitter, SnapChat and Pinterest - and you've probably never even heard of it?