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Effective Digital Menu Board Design

Effective Digital Menu Board Design

Digital menu boards have quickly become the norm in any quick service restaurant. Take a stroll to your local food court and it will not be hard to find the bright LED screens that line the walls above the counter - but do they really matter?

Menu Design Done Right

Menu Design Done Right

One of the most important parts of a restaurant branding is its menu, a restaurants menu is a reflection of the restaurant itself, and will help attract new customers to try out the restaurant. What makes a great menu design? 

What Keeps Entrepreneurs Up At Night? Part 2: Millennials In The Workplace

What Keeps Entrepreneurs Up At Night? Part 2: Millennials In The Workplace

Today, as millennials approach their peak employment years, they have also become the largest generation in the workforce…

Insight Bytes

Insight Bytes

Every month we field a national survey. Check the monthly insight bytes from BTI Brand Innovations now!

The Future Is Now, Right At Home

The Future Is Now, Right At Home

Smart appliances and technologies are changing how we live our lives. A fridge isn’t simply a fridge anymore, it’s also an electronic bulletin board that lets you order groceries without leaving your home.

What Is The IoT?

What Is The IoT?

The Internet of Things or the IoT, is the latest buzzword - but what does it really mean?  

Cybersecurity And The IoT

Cybersecurity And The IoT

From miniature chips, remotes, mobiles, computers, and cars, to home appliances like refrigerators, the Internet of Things (IoT) network is made up of smart devices and has quickly become the latest trend in consumer technology. 

We're A Hungry Bunch!

We're A Hungry Bunch!

We have an eclectic mix of in-house foodies here at BTI, ranging from chilli chicken connoisseurs, brunch lovers and fusion food explorers. Read on for the inside scoop on our favourite local restaurants.

Digital Marketing For Restaurants In 5 Steps

Digital Marketing For Restaurants In 5 Steps

Beyond the world-class dining experience your guests have come to expect, what can restaurant owners do to win at online marketing? Here are 5 steps for consideration when taking your brand online: 

Lazeez: United In Taste

Lazeez: United In Taste

How BTI helped to turn a quick serve shawarma shop into a national franchise. 

Q&A With Our Chief Insights Officer, Sheryl Johnson

Q&A With Our Chief Insights Officer, Sheryl Johnson

Join us in welcoming Sheryl Johnson to the BTI team as our Chief Insights Officer. Learn more about her and what exactly a CIO is in this fun Q&A! 

Maybe You Should Get A DAM System!

Maybe You Should Get A DAM System!

A digital asset management system isn’t as simple as putting all of a company’s files on a shared drive and calling it a day. It’s more of a marketing tool that enables employees and business…

Are Printed Flyers A Waste Of Paper?

Are Printed Flyers A Waste Of Paper?

The digital revolution is taking the marketing industry by storm and in response, some companies have abandoned traditional tactics like the printed flyer all together.  But is this the right choice? Who reads flyers these days anyway? The answer might surprise you. 

We Would Like to Thank the Academy...

We Would Like to Thank the Academy...

BTI Brand Innovations takes home awards for app development, branding and creative ideas at this year's Summit International Awards

WeChat: Why China's Largest Social Network Matters In Canada

WeChat: Why China's Largest Social Network Matters In Canada

You may consider yourself savvy with social media, but what if we told you there's a social media platform out there that outranks Instagram, Twitter, SnapChat and Pinterest - and you've probably never even heard of it? 

Canada 150: Patriotic Marketing That Made A Mark [Video]

Canada 150: Patriotic Marketing That Made A Mark [Video]

For marketers, this milestone birthday was an opportunity to remind Canadians why their brand matters by leveraging our feelings of patriotism...