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Case Study: Youth Without Shelter – Bringing Toronto’s Urban Scene To Life

Case Study: Youth Without Shelter – Bringing Toronto’s Urban Scene To Life

BTI helped bring Toronto's Urban scene to life in benefit of Youth Without Shelter....

The Roundup™ - Developing a Comprehensive Mobile App

The Roundup™ - Developing a Comprehensive Mobile App

Canada Beef Inc. is an independent national beef cattle marketing, promotion and research organization. They have always provided consumers and industry personnel with useful and relevant information through...

Innovation Meets Innovation - Vanguard Law Group Website Design

Innovation Meets Innovation - Vanguard Law Group Website Design

Being one of the most innovative legal firms in North America, Vanguard Law Group required a website that reflected their unique and cutting edge approach to real estate...

Case Study: A Brand Evolution Experience

Case Study: A Brand Evolution Experience

Teriyaki Experience's menu has greatly evolved over the past 10 years to satisfy new tastes and trends in the food industry. We have seen these changes first hand,...

Case Study: Octopus Software - Product Launch Beats Out The Competition

Case Study: Octopus Software - Product Launch Beats Out The Competition

TriNetra Systems wanted to launch a new software as a service called Octopus, helping insurance companies improve their business planning process....

In Conversation with Parveen Dhupar

In Conversation with Parveen Dhupar

As BTI celebrates our 15 year anniversary we step into the mind of Parveen Dhupar, our founder and fearless leader, to discover what his vision was when BTI...

Case Study: Paris Fashion Getaway Contest

Case Study: Paris Fashion Getaway Contest

Building off the exciting launch of Cashmere UltraLuxe and existing fashion-focused branding, BTI was challenged to conceptualize, design and execute an in-store promotion, helping to garner customer excitement...

Case Study: Red Rain Packaging Redesign

Case Study: Red Rain Packaging Redesign

To stand out on shelf in the over-saturated energy drink market targeting a younger demographic, Cott Beverages enlisted the help of BTI Brand Innovations to redesign the Red...

Case Study: The Maytag Store

Case Study: The Maytag Store

The Maytag Store, one of Canada's favourite appliance stores, specializes in the sale of Whirlpool, Maytag, KitchenAid and Jenn-Air appliances across the province. In a competitive marketplace with...

Case Study: Canada Beef Inc. Rebranding

Case Study: Canada Beef Inc. Rebranding

Canada Beef Inc. is an independent national beef cattle marketing, promotion and research organization. They market Canadian beef as the premium beef product of choice for both domestic...

Case Study: FormularyKits.ca

Case Study: FormularyKits.ca

Innovators understand other innovators. When deciding to develop and launch Canada's first online, comprehensive communication portal for the pharmaceutical industry, PIVINA Consulting teamed up with BTI Brand Innovations...

Case Study: Teriyaki Experience - Rice Noodle Typhoon Bowl

Case Study: Teriyaki Experience - Rice Noodle Typhoon Bowl

Teriyaki Experience wanted to launch and promote a new Thai-inspired meal, and because they are a Japanese chain, one of the main challenges they faced was to name...

Case Study: Whirlpool/Home Depot Brand Launch

Case Study: Whirlpool/Home Depot Brand Launch

BTI was asked to assist with the launch of Whirlpool Appliances within Home Depot stores. With so many appliance brands to choose from, Whirlpool Canada needed to ensure...

Case Study: SIR Corp - Bringing Something Different to the Table

Case Study: SIR Corp - Bringing Something Different to the Table

Service Inspired Restaurants (SIR Corp.) recognized that it was time to revamp its brand identity in order to resonate with guests, employees, and investors that they have something...

Case Study: Cashmere UltraLuxe - 360 Degree Launch Execution

Case Study: Cashmere UltraLuxe - 360 Degree Launch Execution

When launching their softest, most luxurious bathroom tissue ever, Kruger Products LP knew that they'd need to make a big impact. With high expectations for Cashmere UltraLuxe, Kruger...

Case Study: Flawless Execution Leads to Inc. 5000's Fastest Growing Company Award

Case Study: Flawless Execution Leads to Inc. 5000's Fastest Growing Company Award

BTI is very fortunate to have great clients who continue to trust their brand's communication and launch to BTI. When one of our past clients asked us to...