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4 Ways to Use Hashtags

4 Ways to Use Hashtags

You probably know what a hashtag is, but do you know how to use it? Here are some creative ways to utilize hashtags to help engage consumers on...

How To Utilize E-cards To Generate Leads

How To Utilize E-cards To Generate Leads

After a successful 2014 Christmas campaign, BTI realized that we had designed a great tool to help small businesses to overcome CASL restrictions and generate leads. With a...

2 Facts That Will Make You Fall In Love With YouTube Ads

2 Facts That Will Make You Fall In Love With YouTube Ads

Why are you spending on T.V. Advertising? Without even mentioning the mind blowing stats about YouTube's reach, these 2 facts prove that YouTube advertising is more effective than television....

DIY Spooktacular Halloween Crafts

DIY Spooktacular Halloween Crafts

These fun crafts are perfect for Halloween, can easily be made at home and are kid friendly. Take a read, gather the materials, and you will be on...

Launching a New Era of Kitchen Design

Launching a New Era of Kitchen Design

KitchenAid redesigned and redefined. Doing our part in a 360 degree product launch and introducing customers to a completely new kitchen appliance line-up....

Case Study: Give A Little .Gif - A Unique and Interactive Holiday Greeting

Case Study: Give A Little .Gif - A Unique and Interactive Holiday Greeting

Every year, we challenge ourselves both artistically and technologically in creating our own Christmas campaign. Last year, we came up with Give A Little .Gif, a unique and...

In the ring: Custom vs Off-the-Shelf CMS

In the ring: Custom vs Off-the-Shelf CMS

What are the different Content Management Systems available and some of the advantages and disadvantages of using a pre-built CMS versus a custom CMS....

5 Ways to Get More Out of Your Holiday Greeting

5 Ways to Get More Out of Your Holiday Greeting

It's only September, but it's already that time of year: you need to start thinking about Christmas! Discover 5 ways that a personalized holiday greeting is a great...

CASL 1 Year Later: How it has impacted marketers

CASL 1 Year Later: How it has impacted marketers

CASL came into effect over a year ago, and its implementation was met with confusion, frustration, and fear. Now let's look at how this legislation actually impacted marketers....

Meet Mr.Bucep

Meet Mr.Bucep

When creating a design, I sometimes need some help. Before I turn to my fellow designers and directors, I like to ask an old friend, Mr. Bucep for...

Whirlpool Roadshow - Setting the Stage for Success

Whirlpool Roadshow - Setting the Stage for Success

Another Successful Roadshow. Another Successful Collaboration.This was the eighth year that Whirlpool Canada partnered with BTI to manage their national roadshow....

Making Sense of Web Terminology

Making Sense of Web Terminology

The web design industry is filled with an immense amount of jargon. There is an acronym for almost everything. Confusion starts to set in when students start to...

Case Study: Youth Without Shelter – Bringing Toronto’s Urban Scene To Life

Case Study: Youth Without Shelter – Bringing Toronto’s Urban Scene To Life

BTI helped bring Toronto's Urban scene to life in benefit of Youth Without Shelter....

Millennial Marketing: Targeting The Nostalgic 20-Something

Millennial Marketing: Targeting The Nostalgic 20-Something

How do we target Millennials? We will explore this questions and demonstrate quite simply that Millennials' willingness to adapt, combined with their nostalgic personalities, results in early adoption...

Great Product Photography Without Breaking the Bank

Great Product Photography Without Breaking the Bank

Quality product photography can really make or break a design. And great product photography is achievable, even with limited budget and resources!...

CASL Q&A - You've got questions, we've got answers

CASL Q&A - You've got questions, we've got answers

CASL can be a confusing and complicated topic to many. To help clear things up a bit, we've compiled a list of FAQ's on the topic....