As we do every year, we wanted to give our clients, suppliers, families and friends an interactive and memorable holiday greeting, and challenge ourselves both artistically and technologically.
Over 40 mini animations were created (both by hand and digitally) to make a holiday themed alphabet, complete with punctuation and a number set. We distributed printed Christmas cards and emails which included a unique code that revealed a personalized, animated holiday greeting when entered on the website. Once on the website, users were able to share the joy with their own custom messages by email.
We engaged our entire team creatively through the creation of the .gif animations, and the campaign helped spread the spirit of the holidays to our clients, suppliers, friends and families.