It Pays To Show Your Love

It Pays To Show Your Love

Challenge

Launch Teriyaki Experience social media initiatives and increase in-store traffic, sales, brand awareness and customer loyalty.

Solution

Create excitement and awareness through a combination of vibrant street team initiatives and in-store POP. The use of an INSTANT WIN spinning wheel game created both audio and visual stimulation as crowds gathered to take their turn spinning for free prizes. All along customers were encouraged to enter our Facebook online contest to win even more substantial prizes.

Result

After only 3 weeks there was a notable spike of Facebook activity and a major increase of new sales at store level. Now that's a whole lot of love!