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In the wake of a global pandemic caused by Covid-19, many businesses are moving swiftly to adapt to our new reality. For this month's News from the Studio - we thought it would be helpful to share how we are managing here at BTI:
Today's logos need to work harder than ever before. They need to be flexible and able to adapt to the growing market of multiple smart devices, all that have varying screen sizes and resolutions. Not to mention the various locations logos will be shown.
It is a historical moment in time and a pivotal moment for brands – who will sink and who will swim? What can businesses do to protect themselves and their partners?