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Posted by Brittany on September 25, 2020

 

You might have seen Team BTI on Citytv on Monday, September 21! Our team took part in the CityNews documentary—VeraCity: Going Viral, a documentary that follows a diverse group of Canadians as they share their personal and professional struggles through the first few months of the 2020 Covid-19 crisis. The purpose of the documentary is to showcase the adversity and the determination so many have exhibited during one of the most challenging eras in modern times. You can watch it here, with BTI appearing for the first time around the 4:41 mark. 

 

Volunteer MBC celebrated its V-Oscars on Thursday, September 17, an annual event to honour all of the volunteers that make up the VMBC network. As a proud supporter of VMBC, Parveen got the chance to present an award virtually. You can watch the entire event, including local entertainment and moving speeches from the VMBC team below: 

 

Canada Beef's Think Beef campaign and BTI have teamed up to explore digital innovation like we never have before—in a TikTok challenge! Our "The One & Only Beef" campaign displays its versatility, existing in traditional ads, online, Facebook, Instagram and now, TikTok. Check out #TheOneAndOnlyBeefGrillDance (choreographed by Rohan Dhupar), and try it out for yourself:

@lovecdnbeef

We are what we say we are! Do ##TheOneAndOnlyBeefGrillDance! ##FeelingGood ##HelloFall ##FamilyFun ##BoostYourMood ##HomeCooking ##ItStartsOnTikTok ##fyp

♬ The One and Only Beef Song - Canadian Beef